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Help us care for families facing this disease, educate young people about living a brain-healthy life, and activate the next generation of Alzheimer’s advocates.

Bringing Light to Alzheimer's

HFC is a national non-profit whose mission is to care for families impacted by Alzheimer's disease today, activate the next generation of Alzheimer's advocates, and be a leader in brain health research and education.

The Issue

Let’s face it—bringing up Alzheimer’s doesn’t usually make you the life of the party. Most people don’t want to think about dementia until they have to.

But here’s the deal: if we can get people talking about Alz early on, and change their behavior, we can actually prevent up to 40% of cases! And when we say change, we’re not talking Ironman training or subsisting on raw wheatgrass. We’re talking healthy lifestyle adjustments like better sleep, breathing exercises and delicious new recipes. And we’re right here to help. Already caring for someone with dementia? We’re here for you too. That’s why we’ve packed this site with support, because while there isn’t a cure (yet!), there is care.

Help For Caregivers

HFC doesn’t technically stand for Help for Caregivers, but maybe it should. Family caregivers of people with dementia endure huge emotional, financial, and physical difficulties. So many of them put their careers, personal lives, finances - everything - on hold to take care of loved ones. HFC’s goal is to transform the caregiving experience for young people and families impacted by Alzheimer’s disease, increasing their well-being and helping them thrive.

Who We Are

HFC is accelerating progress in Alzheimer’s care, prevention, and support all while bringing laughs and light to the Alzheimer’s space. Through its signature celebrity events, HFC also raises much-needed awareness about this disease.

"Our goal is to help people today with in-home care and support, while investing in brain health education and prevention research for tomorrow."
— Lauren Miller Rogen

Our Impact


raised to support family caregivers, brain health education, and prevention research


hours of in-home care relief awarded through our Caregiver Respite Grant Program


People reached through our program grants, events, and social media


For Families and Caregivers

HFC connects with people of all ages and backgrounds through original content, in-person events, and virtual gatherings - empowering them to care for their brains, talk to their friends and loved ones about dementia and reach out for assistance through our respite care grants and support programs.

Get Involved

To Support Caregivers

Donate Today

Help us keep our great programming going - donate today

DIY Fundraiser

Fundraisers don’t have to be lame $500 a ticket evenings where you rent a tux and miss the Lakers game. We’d love to find new, innovative ways to help you help us help others. Whether it’s running a marathon, donating a wedding or bar mitzvah gift, or hosting a comedy night, HFC puts the FUN in fundraisers.